Before redesign
Audit the website before redesign so the new version solves real problems
A redesign can improve the site or simply make the same problems look newer. BASE Auditor helps identify where the current page loses clarity, trust and requests before design work starts.
What we check
When to audit before redesign
- + The team wants a redesign but cannot name the conversion problems.
- + The current site is old, but some parts may still work well.
- + Stakeholders argue about taste instead of user friction.
- + You need a short brief before hiring designers or developers.
What the audit clarifies
- + Which blocks create the largest request friction.
- + Which content and proof should be preserved.
- + Where the user path needs a structural change.
- + What to measure again after the redesign is published.
How it helps the redesign
- + The redesign brief becomes based on problems, not opinions.
- + Priorities are clearer before budgets are spent.
- + The new page can be checked against the old audit.
- + The team avoids changing useful elements by accident.
How it works
First the URL,
then the report
You provide a page, short business context and the page goal. BASE Auditor reads the page, finds useful internal URLs, saves evidence and explains the report in plain language.
FAQ
Should I audit before or after redesign?⌄
Both are useful. Audit before redesign to set priorities and after launch to verify that important issues were fixed.
Does the audit create a design brief?⌄
It creates a practical problem list and priorities. A full design brief still needs business goals, brand decisions and analytics.
Ready to check
Run the audit
and find weak spots
The service will show what can prevent requests on the page and give a short action plan without complicated marketing terms.